As a proud family-owned business since 2000, we have been dedicated to supporting salons and hairdressers across the country.
Our commitment to sourcing ingredients from within Australia reflects our deep-rooted connection to the local community and our passion for promoting homegrown products.

With a strong family-oriented atmosphere at the heart of our operations, we prioritise building relationships with our customers and suppliers.
We believe in fostering a sense of trust and loyalty, which has allowed us to establish long-lasting partnerships within the industry.

Our family values extend beyond our business operations and are reflected in our dedication to sustainability and ethical practices.
We strive to make environmentally conscious choices and ensure that our products align with the highest standards of quality and integrity.

By choosing to support a family-owned business like ours, you become a part of our extended family.
We are grateful for the opportunity to serve you and look forward to continuing our journey together, providing exceptional products and personalised support every step of the way.

The famous Australian Made, Australian Grown (AMAG) logo is the true mark of Aussie authenticity. It’s Australia’s most trusted, recognised and widely used ‘country of origin’ symbol, and is underpinned by a third-party accreditation system, which ensures products that carry the logo are certified as ‘genuinely Australian’.

For more than 35 years, the AMAG logo has helped thousands of brands communicate their Australian credentials to consumers, businesses and all levels of government.