Our Bio

Hairjamm, a family-owned and operated haircare company, was founded in Brisbane, Australia, in April 2000. Our salon-exclusive brands, Pure and Juuce, are proudly Australian made and owned, supplying thousands of salons across Australia and abroad. Our 2000 square metre headquarters proudly serves as the heart of two iconic Australian brands, Pure Haircare and Juuce Haircare. This cutting-edge facility houses our head office and an expansive warehouse, which efficiently manages both national and international orders. Every month, we ship over 60 tons of premium haircare products to professionals across the globe. With more than 3000 salons trusting our home-grown brands, Pure and Juuce Haircare have become synonymous with quality, innovation, and results. From professional colour services to everyday home haircare, our products empower salons to elevate their offerings and drive business growth. Supplying a luxury aesthetic at an accessible price point, our brands focus has always been on providing salons with solutions that inspire consumers to embrace professional haircare, not just for the performance but also for the values behind the brand.

Our Mission

Create beautiful sustainable haircare products with Australian grown botanical / organic ingredients.

Our Vision

Build an internationally trusted brand portfolio of clean and green professional quality products safer for hair, skin and our planet.

Who We Are

Hairjamm is a proudly family-owned business founded by three mates - Luke, Daryl, and John. Built on friendship and shared passion, the business is truly a family, with their partners, sons, and Luke’s stepdaughter all playing key roles. Our roots run deep, with friends becoming family like Hayley who has worked alongside Hairjamm for over 15 years.

Australian Made & Owned

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Australian Made & Owned

We are a family owned and operated company, proudly Australian made and owned. We source ingredients from local farmers within Australia.

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Land Waste Plastic Bottles

To date we have rescued over 40 tonnes of plastic from reaching Australian landfill. This is equivalent to 8 million plastic water bottles since 2019.

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Carbon Neutral

We have embraced our responsibility for change becoming the first haircare company in Australia to achieve a zero carbon footprint.

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Certified B Corporation

We are proud to be the only Australian haircare company to achieve B Corp Certification, symbolising our best practices since 2021.

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The Bee Project

To date, we have distributed over 2.3 million bee-friendly seeds, significantly expanding the natural habitat and food sources available to our native bees.